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Abstract


Fake News in Turkish Sports Media and its Effects on the Sports Economy
The most important function of the media is to provide news and information. Media must be reliable while carrying out this function. It is important that this is applied properly at every stage. But, the media has violated reliability itself in many different ways in many fields. One of these areas is the sports media. Sports media releases sport events and news to the public and has a power that affects the masses in Turkey as all over the world. Nowadays, a wide sports public has formed due to the increased interest in sports. Media has been influential in the formation, informing and leading of this sports public. Sports media presents the events sometimes in an exaggerated way, sometimes distorting and sometimes as a total lie in order to excite the masses, to directly or indirectly affect and lead the sports actors and sports economy. In this study, it is aimed to determine the effects of “fake news” on sports economy. In the study, it is reported that there is a connection between the fake news in sports media and the sales of newspapers, shirts, licensed products, tickets and teams’ recognition.

Keywords
Sports media, Fake news, Sports economy


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